Apr 28, 2025
AI won’t take your job, but it might make you rethink it

David Brudenell
Chairman
AI in business
AI isn’t here to replace you. It’s here to rethink everything. Learn why the future of work belongs to leaders who act fast, think bigger and adapt smarter.

Artificial intelligence is frequently described as a “tool.” The term sounds innocuous enough, perhaps even reassuring. A tool suggests something manageable, discrete and subordinate. But this language is misleading. AI is the foundation of a new operational logic, one that reshapes how SMEs can function, compete and lead.
Where earlier technological advances fit neatly into established workflows, AI alters the very conditions under which those workflows exist. It changes not just the machinery of business, but the grammar. Most firms remain bound by 20th-century metaphors such as “hierarchies”, “workflows”and “departments, all the while AI is quietly authoring a new syntax of decision making and value creation.
RIP org charts
The modern company is a structure of inherited assumptions. Most are holdovers from the industrial era. Organisational pyramids, clear chains of command and fixed roles evolved in response to scale, not speed. These arrangements were efficient for managing labour and capital but are not suited to managing intelligence. Especially when that intelligence is distributed across machines.
AI reorients the logic of the firm. Information, once centralised, becomes widely accessible. Analytical power is no longer the exclusive domain of consultants or C-suite executives. It now resides equally in the hands of operations managers, marketing analysts and product designers. Insights move in 3D rather than 2D.
A Deloitte survey in January 2025 revealed that 78 per cent of executives believe their current organisational structures are not keeping pace with AI-enabled workflows. Many realise that conventional re-orgs offer little relief. What is needed is a rethinking of architecture itself.
From velocity to quality
One of AI’s more obvious benefits is speed. But speed alone isn’t transformative. What matters more is how AI changes the quality and consistency of decisions across an enterprise.
The average executive makes dozens of decisions each day. Many of these are based on incomplete data, outdated mental models or organisational pressure to act decisively. The result is a decision-making culture that often prizes confidence over correctness.
AI alters that dynamic. It enables firms to generate, test, and compare hypotheses at scale. Patterns emerge faster, outcomes become more predictable and uncertainty becomes more manageable.
Even so, AI isn’t a replacement for leadership and the role of the executive is’nt diminished, it’s reframed. Leaders must develop the ability to assess outcomes expressed in probabilities, to spot when algorithms reinforce bias and to know when to deviate from model-driven conclusions based on contextual nuance. Judgment still matters. It just operates in a more data-rich environment.
As Reid Hoffman noted, “artificial intelligence does not eliminate the need for judgment. It redefines what judgment requires.”
The robots aren’t coming for jobs, laziness to reskill is.
Popular fears that AI will lead to mass job loss are overblown. These narratives thrive in headlines but collapse under scrutiny. The reality is more complex and considerably more optimistic.
Research from MIT shows that only 14 per cent of jobs face the risk of full automation. However, a much larger share (63 per cent) will experience significant restructuring. That is a profound shift, but it is also a constructive one.
What is being automated are not people, but tasks. In their place, new hybrid roles are already forming. Prompt engineers are helping brands shape AI-generated narratives. Interaction designers are defining how humans and machines collaborate. Executive teams are beginning to include Chief Automation Officers who bring new governance frameworks to AI deployments.
Credentialism, long the cornerstone of white collar employment, is giving way to capability. In a world where AI tools can summarise a legal brief or generate campaign strategy, digital fluency matters more than pedigree. Oh, so you went to a premiere university? That’s cool, but can you work effectively with intelligent systems?
The next generation of workers will not compete with AI. They will compete based on how well they can direct it.
A cure for corporate time theft?
Perhaps the most underappreciated contribution of AI is the return of time. In industries from healthcare to education to logistics, professionals are buried under administrative work. That burden is demoralising. AI, properly deployed, relieves that burden.
For example, consider a physician equipped with an AI-enabled diagnostic assistant. The software can synthesise thousands of cases and studies in seconds. Or a teacher who can automatically generate lesson plans tailored to each student’s needs. Or an SME who can launch a marketing campaign using the same capabilities once reserved for multinationals.
When children of the future open up their textbooks (or engage their AI teacher) to learn about this pivotal moment in time, they will hear that this wasn’t a story about replacing humans. It was about restoring the parts of work that humans value most i.e. creativity, empathy and problem solving. In that sense, AI does not reduce our humanity. It protects it.
As Adam Grant has argued, “technology does not dictate the future. The future is shaped by the values we embed in technology and the choices we make about how it is used.”
Most leaders will fail the AI test
AI is already reshaping competitive advantage. The only question is whether leadership will catch up.
The most effective leaders are moving quickly. They are investing in AI literacy at the top levels of the organisation. They are encouraging teams to work across disciplines, blurring the boundaries between technology, operations, HR and product. They are rethinking performance metrics to account for how AI augments, not just replaces, human capabilities.
Crucially, they are building trust by being transparent. Employees want to understand how AI is being used and what it means for their roles. Clarity builds confidence and silence breeds suspicion.
Leadership in the age of AI is about shaping the conditions in which it can be used responsibly and creatively.
What Decidr believes
At Decidr, we view artificial intelligence as an operating system rather than an accessory. We are not interested in marginal improvements, what we’re creating is a foundational change.
Our platform introduces a horizontal AI layer across the enterprise. It helps leaders make decisions that are more timely, transparent and aligned with long term strategy. Whether the use case involves marketing, product development or workforce planning, our systems are designed to enhance, not outsource, human leadership.
The future of work is not prewritten. It will be shaped by the choices we make now and by the systems we choose to build.
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